Privacy policy

Overview

This website is operated by Aathr (“we,” “us,” or “our”). This Privacy Policy explains how we collect, use, disclose, and protect your information when you visit https://aathr.com, purchase our products, or interact with our services and official social media accounts, including Instagram and TikTok (collectively, the “Site”).

By accessing or using the Site, you agree to this Privacy Policy. If you do not agree, please discontinue use. This policy should be read together with our

Information We Collect

When you visit the Site, we automatically collect certain information about your device and browsing activity, including your browser type, IP address, time zone, cookies installed on your device, pages viewed, products browsed, referring websites or search terms, and interactions with the Site.

When you make or attempt to make a purchase, we collect personal information necessary to complete your transaction, such as your name, billing address, shipping address, payment information, email address, and phone number.

Where permitted by law and only when necessary, we may collect certain categories of sensitive personal information. Such information is handled with heightened safeguards and used strictly for lawful and limited purposes.

You may also voluntarily submit content publicly on the Site, such as reviews or testimonials. Any information you share publicly may be viewed and used by others.

Cookies and Tracking Technologies

We use cookies, log files, web beacons, pixels, and similar technologies to collect information about how users interact with the Site. Cookies are small data files stored on your device that help us recognize your browser, remember preferences, and improve functionality.

We may use cookies for analytics, performance monitoring, and advertising purposes, including retargeting on third-party platforms. You can learn more about cookies and how to disable them by visiting http://www.allaboutcookies.org.

How We Use Your Information

We use the information we collect to:

  • Process and fulfill orders, including payment processing and shipping
  • Communicate with you regarding orders, inquiries, and customer support
  • Improve and optimize the Site and our products
  • Screen transactions for fraud or security risks
  • Send marketing communications where permitted and based on your preferences
  • Comply with legal obligations and enforce our policies

You may opt out of marketing emails at any time using the unsubscribe link provided in our messages.

Text Message Communications

By providing your phone number during checkout, account creation, or through other interactions with the Site, you consent to receive transactional and marketing text messages from Aathr. These messages may include order confirmations, shipping updates, abandoned cart reminders, and promotional offers.

Message frequency is limited. You may opt out at any time by replying STOP. Message and data rates may apply.

Information used for text communications may be shared with trusted service providers, mobile carriers, and messaging platforms solely to deliver these messages. Aathr does not sell, rent, or transfer phone numbers or customer information for profit. We may disclose information if required by law or to protect our legal rights.

Sharing of Personal Information

We share your personal information with third parties only when necessary to operate our business and provide services to you. This includes service providers that assist with payment processing, order fulfillment, analytics, marketing, and customer support.

Our online store is powered by Shopify. You can review Shopify’s privacy practices here: https://www.shopify.com/legal/privacy

We also use Google Analytics to better understand how visitors interact with the Site. Learn more about Google’s privacy practices here: https://www.google.com/intl/en/policies/privacy/

You may opt out of Google Analytics here: https://tools.google.com/dlpage/gaoptout

Some third-party providers may collect information through cookies or similar technologies to deliver interest-based advertising or analytics. We do not control how these third parties collect or use data and encourage you to review their privacy policies directly.

We may also disclose personal information to comply with applicable laws, legal processes, or governmental requests, or to protect the rights, property, and safety of Aathr or others

Behavioral Advertising

We may use your information to provide targeted advertisements and marketing communications we believe may be relevant to you. This may include advertising through third-party platforms based on your interactions with the Site.

To learn more about interest-based advertising, visit the Network Advertising Initiative’s educational page at:
http://www.networkadvertising.org/understanding-online-advertising/how-does-it-work

You can opt out of certain targeted advertising services using the links below:

Do Not Track Signals

Please note that we do not currently alter our data collection or usage practices in response to “Do Not Track” signals transmitted by web browsers.

International Users and GDPR Rights

If you are located in the European Economic Area (EEA), the United Kingdom, or Switzerland, your personal data is processed in accordance with applicable data protection laws, including the General Data Protection Regulation (GDPR).

We process personal information on the following legal bases: your consent, performance of a contract, compliance with legal obligations, and our legitimate business interests where those interests do not override your fundamental rights.

You have the right to access, correct, update, or request deletion of your personal data, object to or restrict processing, request data portability, and withdraw consent at any time. You also have the right to lodge a complaint with your local data protection authority. A list of supervisory authorities is available at:
https://edpb.europa.eu/about-edpb/board/members_en

Please note that your information may be transferred to and processed in countries outside your jurisdiction, including the United States. Where such transfers occur, we implement appropriate safeguards to protect your personal data.

California Privacy Rights

If you are a California resident, you may have additional rights under the California Consumer Privacy Act (CCPA) and the California Privacy Rights Act (CPRA).

These rights may include the ability to request details about the personal information we collect, use, or disclose about you; request deletion of your personal information (subject to certain legal exceptions); and opt out of the sale or sharing of personal information.

We will not discriminate against you for exercising any of your privacy rights. Requests to exercise these rights may be submitted by you or an authorized agent by contacting us using the details provided below.

For more information about California privacy rights, visit: https://oag.ca.gov/privacy/ccpa

California residents under the age of sixteen (16) may have additional rights regarding the collection and use of their personal information.

Data Retention and Children’s Privacy

We retain personal information only for as long as necessary to fulfill the purposes outlined in this Privacy Policy, including order fulfillment, legal compliance, dispute resolution, and enforcement of our agreements. When information is no longer required, it is securely deleted or anonymized.

The Site is not intended for individuals under the age of thirteen (13). We do not knowingly collect personal information from children under thirteen. If we become aware that we have collected personal information from a child without verified parental consent, we will promptly delete such information.

If you believe a child has provided us with personal information, please contact us immediately.

Changes to This Privacy Policy and Contact Information

We may update this Privacy Policy from time to time to reflect changes in our practices, legal requirements, or operational needs. Any updates will be effective immediately upon posting to the Site unless otherwise stated.

If you have questions about this Privacy Policy, our data practices, or wish to exercise your privacy rights, please contact us using the information below:

Email: hello@aathr.com
Phone: +1 (307) 998 5637

This Privacy Policy applies solely to information collected through Aathr and its official platforms.